The Best of Fashion Youtubers

YouTube has become the go-to destination for viral trends, and this does not exclude fashion trends. As someone incredibly committed to having a unique yet trendy style, I, along with many others, have looked to YouTube for inspiration and education surrounding the biggest of today’s brands and how-to style them. 

Ashley Brooke is a fashion-based YouTuber who focuses on vlogging as well as style tips. Her most popular video is a DIY: $20 At Home Hair Balayage + Ombre Tutorial sponsored by L’Oreal, where she shows viewers how she touches up her hair when she can’t get to a salon. Ashley also has several how-to videos that offer everything from style a blazer, haul videos, and personalized look books. I recommend anyone with a minimalist style to check out her videos to inspire classic and workplace appropriate looks.

Haley’s Corner is famous for her thrifting videos. Her sustainable and unique style is desirable to many of her followers and one of the most realistic accounts I am subscribed to. Her most popular video is a thrift flip of summer clothing followed by a beginner’s guide to thrifting. This account is fantastic for everyone looking to have an environmentally friendly closet without compromising the aesthetic. She also has videos that look to style everything from mom jeans and bandanas to oversized tops and denim flips. Highly recommend everyone to check out her account to learn more about how to thrift and other trendy and sustainable approaches to fashion.

Lauren Giraldo is one of my favorite “lifestyle” YouTubers of all time. I have been subscribed to her since high school and have used her beauty and fitness routines frequently. She is committed to transparency and used her platform to show the reality behind being a content creator. For one of her most popular videos, she hired a celebrity stylist for a month to show her followers the process celebrities use to create some of their most iconic looks. Her style is typically geared towards LA street style, emphasizing athleisure with occasional clubbing and red carpet looks. Highly recommend everyone to check out her channel for Instagram inspiration as well as beauty and style recommendations.

Style Hard is an excellent account for those just getting into fashion. Her videos have great opinions on trends as well as pieces that nobody should have in their closet. Her most popular video focuses on microblading, but her most recent posts have recommendations for 2021 fashion and a review of her favourite purchases from the last year. This blogger is essential to those looking to elevate their style effortlessly.

Emma Chamberlain has completely changed the fashion industry one trend at a time. While her most popular videos are her vlogs and Coachella reviews, she still posts styling videos for more casual every day looks. She invented the “VSCO girl” aesthetic and has continuously reinvented her look to inspire her fans.

Zoe Hong is a must-follow for anyone hoping to have a career in design. Her most viewed video is a step by step breakdown of how to become a fashion designer. She also does in-depth portfolio reviews that are helpful to anyone looking to apply to fashion programs. The focus of her channel is teaching viewers how to sew critical stitches and learning to draw both quick sketches and fashion illustrations. Be sure to check out her channel if you’re looking to get a better feel for the industry and apply it to design programs.

HauteLeMode reviews everything from designer runways to MET Gala looks and tv show costuming. His critics are analytical and hilarious, as well as adds a unique perspective on high fashion. My favourite videos are his reviews of the wardrobe on the Netflix series Emily in Paris, as that show had one of the most horrific aesthetics of the 21st century. I highly recommend this page to anyone interested in fashion or looking to prove that buying expensive pieces does not mean you have taste.

Patricia Bright is a brutally honest vlogger. Her most popular videos are reviews where she spends $300-400 on clothing and provides feedback on the items. She also tries celebrity brands and makes sure that all her videos are transparent and real. I highly recommend anyone who loves online shopping as much as myself to check out her videos before their next purchase.

Vogue has been the go-to channel for an overview of style and a glimpse into celebrity lifestyles. Their most popular segments are 73 questions as well as celebrity beauty secrets. I highly recommend the beauty secrets segments. It has taught me how to do flawless winged eyeliner and blend efficiently and occasionally contour like a real Kardashian.


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